What is ONTOLOGY? What is an ONTOLOGICAL POSSIBILITY?
What do the authors mean when they claim that “There is no external to the media in our lives?”
How do media become invisible? Why does invisibility = power?
What is a DICHOTOMY? (Bonus question: why do we love them so much?) How, and which ones, do media typically conflate or blur?
What is meant by “media’s creativity?” What determines the extent of media’s creativity?
Interpret this claim: “This incessant creation…of lived experience in media makes us part of a larger media system that produces reality… people, groups, networks and institutions observe themselves in the selection terms of media…” 
Define, as our authors do, the media life perspective?